CTRLZAK presents strata sequence for medius terra by urbi et orbi
Established in Athens in 2012, Urbi et Orbi has spent a decade showcasing the multifaceted potential of concrete as a premier materials for design merchandise by collaborating with makers to curate sequence throughout bogs and residing areas. On the event of Milan Design Week 2024, the model presents the Medius Terra exhibition as an ode to the Mediterranean Genius Loci. The present recreates the area’s essence via three distinct chapters: Gea, Zoe, and Forma. Hybrid studio CTRLZAK takes half within the Gea chapter with its Strata Sequence, working alongside Saint of Athens as inventive director in the course of the product shoot to have a good time the earth’s unbelievable stratification course of.
all photographs © Giagkos Papadopoulos
celebrating the Mediterranean’s land and hues
CTRLZAK integrates various disciplines and types of expression. Based by artists and designers Katia Meneghini and Thanos Zakopoulos, the studio’s creations are primarily based on intensive analysis into humanity’s cultural historical past and the pure world surrounding us to create a significant future. Bringing their imaginative and prescient to Medius Terra, CTRLZAK collaborates with Urbi et Orbi to showcase its Strata Sequence underneath Gea, which spotlights the Mediterranean’s earthy hues and natural textures. Gea pays homage to the land itself, from rugged coastlines to sun-drenched olive groves, inviting a way of grounding and connection to nature. Highlighting the distinctive and earthy palette of the realm, terracotta has a sturdy presence right here, whereas every object is a sworn statement of passing time.
Strata Sequence by CTRLZAK
the method of stratification at milan design week 2024
Beneath the inventive path of Saint of Athens, CTRLZAK illustrates its assortment as impressed by the earth’s stratification, outlined because the overlapping of varied mineral compositions, the place the higher layers are youthful than those underneath them, displaying the passing of time in stacks of deposits. The Mediterranean basin is house to many various geological phenomena, with a wealthy story of sedimentation, erosion, and powerful volcanic exercise, all of which contribute to a novel stratified atmosphere. ‘This idea makes us mirror on our conception of time via the geological spectrum within the Mediterranean and our planet as a complete,‘ writes the hybrid studio. The Strata Sequence for Medius Terra shall be showcased throughout Milan Design Week 2024 as a part of Fuorisalone‘s Design Variations, set at a brand new location in a storage overlooking the Darsena.
Saint of Athens joined in as inventive director for the shoot
impressed by earth’s stratification course of
each bit embodies the earthy hues and textures of the Mediterranean