FATHOM refurbishes MANOA used clothes retailer
MANOA, a classic clothes retailer, is present process relocation by FATHOM design agency from its long-standing semi-underground spot on Namiki-dori in Naka-ku, Hiroshima Metropolis. The brand new first-floor location affords greater than double the area, aiming to cater to each classic clothes fanatics and a broader buyer base. The design process includes conveying the meticulous craftsmanship of the distinctive high fashion items discovered within the retailer’s assortment. The constructing’s facade, barely set again to create an entrance porch on the sidewalk-less avenue, options an attention grabbing show of compressed and hardened acrylic items of used clothes. These things, bought abroad and dropped at Japan in containers, characterize the uncooked, unprocessed state of classic clothes, evoking a way of limitless potentialities.
all photographs by Tatsuya Tabii
FATHOM Blends Classic Vogue and Trendy Design
Inside the shop, a counter on the left facet serves each reception and upkeep capabilities, fostering an open environment the place prospects can witness the care put into every classic piece. The area blends the refined aesthetic of a secondhand clothes manufacturing facility with that of a choose retailer, making a vivid surroundings that highlights the standard of the merchandise. To deal with considerations about potential clashes between the various shade schemes of the classic clothes and the trendy, inviting area, unichrome plating is used for entrance doorways, hangers, and different fixtures, guaranteeing sturdiness and a uniform look. The natural gradation of colours from brass to rainbow within the plating aligns with the merchandise and enhances concord within the area. By way of this design, FATHOM showcases the sustainable cycle of previous and worn garments, appreciating the worth of classic trend.
facet view of the setback facade
signal field and entrance door
field crammed with previous clothes tightly packed and compressed right into a lump
unichrome plated wagon wheels, initially designed for a classic clothes manufacturing unit
fireplace alarms lined with unichrome-plated bins
