Should you stroll into the bottom ground of DICE’s headquarters, you may suppose you had the fallacious deal with if you happen to had been searching for an workplace. The corporate, identified for its ticketing and reside occasion discovery platform, just lately enlisted London-based design studio Sella Idea to rework its 2,000-square-meter area throughout 4 flooring right into a hybrid workspace and hospitality venue. The result’s the final word moody but welcoming lounge that dutifully serves work and play functions.
Positioned in an previous Victorian constructing, the DICE headquarters had been developed by The Benyon Property with architects Henley Halebrown and Sullivan Brothers Development. Sella Idea was already aware of the area because it designed the neighboring De Beauvoir Block, a community of co-working areas for people and companies. Phil Hutcheon, CEO of DICE, loved working at The Block cafe a lot, he wished his firm’s workplace to evoke the identical vibe, the place artistic individuals might really feel impressed whereas working in an area that all the time appeared stunning. He requested to be linked with the designer, which turned out to be Tatjana von Stein, Inventive Director and Founding father of Sella Idea.
The bottom ground options an open ground plan impressed by normal membership layouts, the place workers and guests can socialize as in the event that they had been at a lounge. Built-in seating creates an inviting setting, however it may be damaged into zones for smaller teams and people. The world with the dramatic curved steel wall is its personal second, functioning as a kitchen, bar, and DJ sales space. Naturally, it’s the place the place DICE holds its month-to-month international talks/conferences and hosts occasions.
Subsequent, workspaces and assembly rooms are positioned on the primary and second flooring. The convention room options stadium-style seating to foster collaboration and creativity.
The highest ground is a devoted quiet zone for analysis and studying. A U-shaped useful resource room full of books and vinyl provides library-style seating and particular person curved pocket seats for a slower tempo and extra centered place to work. Customized furnishings, just like the built-in desk and three-side couch, are one of many highlights of the room.
All through the flooring, a standard issue is the wealthy and evocative use of supplies, colours, and textures that create a really subtle but homely environment. Stainless-steel mixes effortlessly with walnut wooden and bronze {hardware}. The tonal mixture of terracotta, caramel, and olive hues brings a really grounding impact to the areas. Bespoke furnishings made by native craftspeople pays tribute to the situation whereas classic gadgets sourced largely from the UK add the ultimate distinctive contact.
Pictures by © Clemente Vergara, courtesy of Sella Idea.
