Brick Beguiles in Retail Design for Leica’s New Manhattan Retailer

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As hubris pushes architects and builders to new, literal heights in an effort to maximise worth per sq. inch, pedestrian scale initiatives and the general public realm proceed to undergo. However Brooklyn-based Format Structure Workplace bucks this normal follow with the disclosing of their exceptional design for the Leica Retailer & Gallery in Manhattan’s Meatpacking District, which transforms the previously dilapidated constructing right into a contemporized historic neighborhood fixture.

Picture: Nick Glimenakis

Exterior view of a leica camera store with a brick façade, displaying the elliott erwitt exhibition sign at the entrance.

Picture: Nick Glimenakis

Previous to its overhaul, the previous 1950’s meat market was no place to see or be seen. And at simply two tales of meager sq. footage with modest avenue frontage below 20 toes, it had fallen into disrepair. But those self same components, which at one level made the constructing fall prey to neglect, are actually redeeming qualities because the construction stays one of many smallest resisting the upscaling pattern. The gut-renovated house now boasts an expanded 4,000 sq. toes whereas retaining the unique timber-framed ceiling in a nod to its storied previous. Below new skylights, the second ground plate is reduce to create a mezzanine inside the beneficiant double-height entryway, which supplies better entry to pure mild and sightlines between the 2 flooring. Further fenestration features a metal bifold glass door that opens onto a 1,000-square-foot out of doors terrace. The edited ground plans permit for quite a lot of interchangeable spatial packages together with gallery or exhibition, retail with corresponding factors of sale, and occasions or leisure.

Interior of a modern art gallery displaying black and white photographs on the walls, with visitors viewing the artwork in the distance.

Picture: Nick Glimenakis

Modern art gallery interior displaying black and white photographs on white walls, with wooden floors, track lighting, and benches.

Picture: Nick Glimenakis

The up to date storefront contains a two-part assemblage of brick atop metal and glass. The visually permeable floor stage entrance references an industrious previous whereas a monumental, semi-porous floor captivates with its recessed brick patterning delineated by a beneficiant body for an impact that absolutely floods the entrance aperture with mild. “The display screen is a marker of this effort [for a dramatic double-height space at the front of the interior], whereas additionally appearing like a rose window for the undertaking, asserting the constructing’s presence on the road whereas concurrently creating fascinating texture and dynamic mild play contained in the house that’s seen from each flooring,” say Matthew Hettler and Andrew McGee, the duo who helm Format. The ultimate composition is the results of meticulous planning, collaboration, and coordination with engineering and building groups to correctly execute a extremely complicated design that’s effortlessly stylish.

Interior of a leica store showcasing cameras and accessories on display shelves, with prominent branding and modern wooden decor.

Picture: Courtesy of Leica

Interior of a leica camera store showing display cases with cameras and lenses, a digital screen, and a branded wall behind the counter.

Picture: Courtesy of Leica

Format gives a masterclass in navigating the fragile steadiness between honoring historical past whereas introducing innovation right into a landmarked web site – particularly one with a stunning quantity of ornamental and conventional brickwork left unadulterated despite sprawling improvement. “We wished to reference this whereas additionally creating one thing new,” they add. “The buff tone of the brick is a standard coloration of masonry discovered all through the neighborhood and one other solution to reconnect the undertaking to the historical past of the world.”

Interior of a modern store showcasing electronics with products displayed on red and grey shelves, wooden flooring, and white walls.

Picture: Courtesy of Leica

Modern retail store interior featuring sleek shelving with a variety of products, wooden floors, dim overhead lighting, and reflective surfaces.

Picture: Courtesy of Leica

But it surely’s their progressive use of conventional strategies that proves to be ingenious. “We had been pushed by an curiosity in holding the logic of the display screen grounded in conventional patterns of bricklaying,” they clarify. “Flemish Bond, an ornamental sample that alternates between stretchers (the lengthy facet of the brick) and headers (the quick facet of the brick), was a productive house to discover totally different scales of strong and void whereas additionally sustaining a pure load path for the bricks to stack on each other.”

Modern office meeting room featuring a long table with black chairs, large windows with a patterned glass design, and a textured beige brick wall.

Picture: Nick Glimenakis

Modern kitchen and dining area with exposed brick walls, wooden floors, a long kitchen island, black stools, and framed artwork on the walls.

Picture: Nick Glimenakis

Provocative, beguiling, and undeniably ahead pondering, this structure presents itself as a possible resolution to quell the aggressive nature of constructing and the business’s tendency to deal with the dated as disposable. “It’s a reminder that the constructed setting is enriched by quite a lot of scales, giant and small, and that missed or forgotten areas can even inform a strong story.”

Modern café interior with bar stools, tables, and shelves stocked with books and products, featuring exposed brick and wooden floors.

Picture: Courtesy of Leica

Modern bookstore interior with shelving units displaying books and magazines, a coffee bar with stools, and exposed brick and wooden beams.

Picture: Courtesy of Leica

Modern art gallery interior with six framed black and white photographs on a wall, two purple chairs, a floor lamp, and a small table on a grey rug.

Picture: Courtesy of Leica

To view extra of Format Structure Workplace’s portfolio go to format.nyc or to buy Leica go to leica-camera.com.

Images by Nick Glimenakis as famous with further photos courtesy of Leica.

With skilled levels in structure and journalism, Joseph has a need to make dwelling fantastically accessible. His work seeks to complement the lives of others with visible communication and storytelling by design. Beforehand an everyday contributor to titles below the SANDOW Design Group, together with Luxe and Metropolis, Joseph now serves the Design Milk group as their Managing Editor. When not working towards, he teaches visible communication, idea, and design. The New York-based author has additionally contributed to exhibitions hosted by the AIA New York’s Middle for Structure and Architectural Digest, and just lately printed essays and collage illustrations with Proseterity, a literary publication.



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